Froeb, Luke M.,

Managerial economics / Luke M. Froeb, Brian T. McCann , Michael R. Ward, Mike Shor. - Fifth edition - Singapore : Cengage Learning, c2019. - xvi, 332 pages : illustrations ;

Includes indexes.

Contents: Section I Problem solving and decision making -- Section II Pricing, costs and profits -- Section III Pricing for greater profit -- Section IV Strategic decision making -- Section V Uncertainty -- Section VI Organizational design -- Section VII Wrapping up.


English

9789814846752 [newsprint]


Managerial economics.

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