Antchak, Vladimir.
The fundamentals of event design / Vladimir Antchak and Olivia Ramsbottom. - Abingdon, Oxon : New York, NY : Routledge, c2020. - xiv, 197 pages : illustration ;
Includes bibliographical references and index.
Contents: 1 Event design unpacked -- 2 Events as an experience industry -- 3 Event experience -- 4 Storytelling and event concepting -- 5 Atmospherics and servicescapes -- 6 Five senses in event design -- 7 Interactive technologies -- 8 Pragmatic team management -- 9 Project management tools and budgeting -- 10 Pitching and winning -- 11 Creative marketing -- 12 Environmentally sustainable event design.
English
9780815350927 [paperback]
Special events--Management.
394.2068 An86 2020
The fundamentals of event design / Vladimir Antchak and Olivia Ramsbottom. - Abingdon, Oxon : New York, NY : Routledge, c2020. - xiv, 197 pages : illustration ;
Includes bibliographical references and index.
Contents: 1 Event design unpacked -- 2 Events as an experience industry -- 3 Event experience -- 4 Storytelling and event concepting -- 5 Atmospherics and servicescapes -- 6 Five senses in event design -- 7 Interactive technologies -- 8 Pragmatic team management -- 9 Project management tools and budgeting -- 10 Pitching and winning -- 11 Creative marketing -- 12 Environmentally sustainable event design.
English
9780815350927 [paperback]
Special events--Management.
394.2068 An86 2020