Bowden, Mark, 1970-

Winning body language for sales professionals : control the conversation and connect with your customer--without saying a word / Mark Bowden ; with Andrew Ford. - New York : McGraw-Hill, c2013. - xxiv, 276 pages : illustration (black and white) ; 23 cm.

Includes bibliographical references (p. 261-264) and index.

Contents : Primary impressions -- Winning trust with a wave of your hand -- Types and territory -- A tribal bazaar -- Realizing relationships in sales -- Opening and closing acts -- The complex sale -- C-suite selling -- Fire and ice -- Sales intelligence -- Coaching a racehorse.

"Delivering step-by-step guidance; demonstrations; tips; tricks; and techniques specifically tailored for sales pros; this book unlocks the secrets of nonverbal communication to give them an unbeatable advantage. -- Edited summary from book" -- Provided by the publisher

Adult


Text in English

9780071793001 [paperback]

2012027292


Selling--Psychological aspects.
Body language.

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