Galloway, Scott
The four : the hidden DNA of Amazon, Apple, Facebook, and Google / Scott Galloway. - First Portfolio/Penguin trade paperback edition. - New York : Portfolio/Penguin, c2018. - viii, 323 pages : illustrations and graphs ;
Includes acknowledge, notes and index.
Chapter 1 The four -- Chapter 2 Amazon -- Chapter 3 Apple -- Chapter 4 Facebook -- Chapter 5 Google -- Chapter 6 Lie to me -- Chapter 7 Business and the body -- Chapter 8 The T algorithm -- Chapter 9 The fifth horseman? -- Chapter 10 The four and you -- Chapter 11 Yes, and now what? -- Acknowledgments -- Notes -- Illustration credits -- Index.
English
9780735213678 [newsprint]
Amazon.com (Firm)
Apple Computer, Inc.
Facebook (Firm)
Google (Firm)
Information services industry--History.
Internet industry--History.
The four : the hidden DNA of Amazon, Apple, Facebook, and Google / Scott Galloway. - First Portfolio/Penguin trade paperback edition. - New York : Portfolio/Penguin, c2018. - viii, 323 pages : illustrations and graphs ;
Includes acknowledge, notes and index.
Chapter 1 The four -- Chapter 2 Amazon -- Chapter 3 Apple -- Chapter 4 Facebook -- Chapter 5 Google -- Chapter 6 Lie to me -- Chapter 7 Business and the body -- Chapter 8 The T algorithm -- Chapter 9 The fifth horseman? -- Chapter 10 The four and you -- Chapter 11 Yes, and now what? -- Acknowledgments -- Notes -- Illustration credits -- Index.
English
9780735213678 [newsprint]
Amazon.com (Firm)
Apple Computer, Inc.
Facebook (Firm)
Google (Firm)
Information services industry--History.
Internet industry--History.