Burrows, Robert P.

The market-driven supply chain : a revolutionary model for sales and operations planning in the new on-demand economy / Robert P. Burrows III. - New York : American Management Association, c2012. - xiii, 272 pages : illustrations ; 24 cm.

Includes index.

Contents: Part I: Creating vision -- Part II: Changing behavior -- Part III: Designing new proccesses


English

9780814431634 [hardbound]

2012021291


Business logistics.
Production planning.
Customer relations.


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