McNeill, Richard G.
Selling hospitality : a situational approach / Richard G. McNeill Jr., John C. Crotts - Clifton Park, New York : Thomson/Delmar Learning, c2006 - xvii, 334 pages; illustrations ; 25 cm
Includes bibliographical references and index.
Contents: Section 1 The big picture -- Section 2 Understanding the new world of buyer-seller relationships -- Section 3 Managung the sales process -- Section 4 Managing your future
English
1401832814 [hardbound]
2005050890
Selling.
Hospitality industry--Marketing.
Tourism.
Career development.
Selling hospitality : a situational approach / Richard G. McNeill Jr., John C. Crotts - Clifton Park, New York : Thomson/Delmar Learning, c2006 - xvii, 334 pages; illustrations ; 25 cm
Includes bibliographical references and index.
Contents: Section 1 The big picture -- Section 2 Understanding the new world of buyer-seller relationships -- Section 3 Managung the sales process -- Section 4 Managing your future
English
1401832814 [hardbound]
2005050890
Selling.
Hospitality industry--Marketing.
Tourism.
Career development.