Taylor, Shirley.
Model business letters, emails and other business documents, part 5-6 pages 234-498 / Shirley Taylor. - Seventh edition - Harlow, England : Pearson, c2012. - vii, part 5 - 6, 234 - 498 pages : illustrations ;
Originally written in 1971 by L Gartside.
Includes index
Contents: About the author -- Publisher acknowledgement -- Preface to the first edition by Leonard Gartside -- Preface to the seventh edition by Shirley Taylor -- Introduction -- Part 1 Communication: An overview -- 1. The importance of building relationship - both orally and in writing -- 2. Sentence construction matters -- Part 2 Business writing basics -- 3. 21st century business languages -- 4. Structuring messages logically -- Presentation matters -- Part 3 Electronic communications -- 6. Email etiquette -- 7. Writing online : websites, blogs and social networking -- Customers care online -- Part 4 Routine business transactions -- 9. Enquiries and replies -- 10. Quotations, estimates and tenders -- 11. Orders and their fulfilment -- 12. Invoicing and settlement of accounts -- 13. Letters requesting payment -- 14. Credit and status enquiries -- 15. A typical business transaction (correspondence and documents) -- Part 5 General business correspondence -- 16. Internal correspondence -- 17. Secretarial and administrative correspondence -- 18. Meeting documentation -- 19. Personnel -- 20. Reports and proposal -- Part 6 Creative and persuasive documents -- 21. Complaints and adjustments -- 22. Goodwill messages -- 23. Notices, advertisement, information sheets and handouts -- 24. Circulars -- 25. Sales letters and voluntary offers -- 26. Publicity materials -- 27. Business plans -- Includes appendices
English
9780273751939 [hardbound : photocopy]
2011050142
Commercial correspondence.
Business writing.
Letter writing.
Model business letters, emails and other business documents, part 5-6 pages 234-498 / Shirley Taylor. - Seventh edition - Harlow, England : Pearson, c2012. - vii, part 5 - 6, 234 - 498 pages : illustrations ;
Originally written in 1971 by L Gartside.
Includes index
Contents: About the author -- Publisher acknowledgement -- Preface to the first edition by Leonard Gartside -- Preface to the seventh edition by Shirley Taylor -- Introduction -- Part 1 Communication: An overview -- 1. The importance of building relationship - both orally and in writing -- 2. Sentence construction matters -- Part 2 Business writing basics -- 3. 21st century business languages -- 4. Structuring messages logically -- Presentation matters -- Part 3 Electronic communications -- 6. Email etiquette -- 7. Writing online : websites, blogs and social networking -- Customers care online -- Part 4 Routine business transactions -- 9. Enquiries and replies -- 10. Quotations, estimates and tenders -- 11. Orders and their fulfilment -- 12. Invoicing and settlement of accounts -- 13. Letters requesting payment -- 14. Credit and status enquiries -- 15. A typical business transaction (correspondence and documents) -- Part 5 General business correspondence -- 16. Internal correspondence -- 17. Secretarial and administrative correspondence -- 18. Meeting documentation -- 19. Personnel -- 20. Reports and proposal -- Part 6 Creative and persuasive documents -- 21. Complaints and adjustments -- 22. Goodwill messages -- 23. Notices, advertisement, information sheets and handouts -- 24. Circulars -- 25. Sales letters and voluntary offers -- 26. Publicity materials -- 27. Business plans -- Includes appendices
English
9780273751939 [hardbound : photocopy]
2011050142
Commercial correspondence.
Business writing.
Letter writing.