Lazaro, Roberto.

Philosophy of business / Roberto Lazaro. - Manila : Rex Book Store, c2005. - 333 pages :

Includes bibliographic references and index.

Contents: Chapter 1 Basic philosophical concepts -- Chapter 2 The nature of business -- Chapter 3 The corporate objective -- Chapter 4 Philosophy of the product -- Chapter 5 The internal environment of business -- Chapter 6 The external suprastructures in the environment of business -- Chapter 7 The external infrastructures in the business environment -- Chapter 8 Production (principles and perspectives) -- Chapter 9 Marketing (imperatives and practices) -- Chapter 10 The business movers (the human factors of business) -- Chapter 11 The consumer (a corporate objective --


English

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