Dess, Gregory G.
Strategic management : creating competitive advantages / Gregory G. Dess and three others. - Sixth edition. - New York, NY : McGraw-Hill/Irwin, c2012. - xxxix, 506 pages : illustration (some color), photographs (some color) ; 26 cm
Includes index.
Contents: Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
English
9780077439569 [paperback] 0077439562 [paperback]
2011027545
Strategic planning.
Strategic management : creating competitive advantages / Gregory G. Dess and three others. - Sixth edition. - New York, NY : McGraw-Hill/Irwin, c2012. - xxxix, 506 pages : illustration (some color), photographs (some color) ; 26 cm
Includes index.
Contents: Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases.
English
9780077439569 [paperback] 0077439562 [paperback]
2011027545
Strategic planning.