Megginson, Leon C.
Small business management : an entrepreneur's guidebook / Leon C. Megginson, Mary Jane Byrd, William L. Megginson. - Fourth edition. - Boston : McGraw-Hill, c2003. - xxi, 518 pages : illustration ;
Includes index.
Contents: Part 1 The dynamic role of small business -- Part 2 How to plan and organize a business -- Part 3 How to market goods and services -- Part 4 How to organize and manage the business -- Part 5 How to operate the business -- Part 6 Basic financial planning and control -- Part 7 Providing security for the business.
English
0072497815 [paperback] 0071198571 [paperback]
2002025454
Small business--Management.
Small business--Management--Case studies.
Small business management : an entrepreneur's guidebook / Leon C. Megginson, Mary Jane Byrd, William L. Megginson. - Fourth edition. - Boston : McGraw-Hill, c2003. - xxi, 518 pages : illustration ;
Includes index.
Contents: Part 1 The dynamic role of small business -- Part 2 How to plan and organize a business -- Part 3 How to market goods and services -- Part 4 How to organize and manage the business -- Part 5 How to operate the business -- Part 6 Basic financial planning and control -- Part 7 Providing security for the business.
English
0072497815 [paperback] 0071198571 [paperback]
2002025454
Small business--Management.
Small business--Management--Case studies.