University of Cebu-Banilad Library catalog

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Go, Josiah.

Marketing plan : building the profitable preferred brand / Building the profitable preferred brand Josiah Go. - [Metro Manila] : Josiah Go, c1997. - xv, 340 pages : illustrations ; 23 cm.

Includes bibliographical references (page. 297-298) and indexes.

English

ISBN: 9719186003 [paperback]

LCCN: 2008453554

Subjects--Topical Terms:
Marketing--Philippines.
Brand name products--Philippines--Marketing.

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