000 -LEADER |
fixed length control field |
02537nam a22003017a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191218191131.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
191218b xxu||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
University of Cebu- Banilad |
Transcribing agency |
University of Cebu- Banilad |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cincoflores, Ma. Renzyl. |
245 ## - TITLE STATEMENT |
Title |
Level of customer satisfaction of milk tea shops in Cebu City / |
Statement of responsibility, etc |
Ma Renzyl Cincoflores and three others. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Cebu City, Philippines : |
Name of publisher, distributor, etc |
[Publisher not identified], |
Date of publication, distribution, etc |
c2019. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
iv, 62 leaves : |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type |
volume |
501 ## - WITH NOTE |
With note |
Thesis (Degree of Bachelor of Science in Hotel and Restaurant Management) -- University of Cebu-Banilad, 2019. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Contents: Chapter 1. The Problem and its Scope -- Chapter 2. Presentations, Analysis and Interpretation of Data -- Chapter 3. Summary of findings, Conclusion and Recommendations. |
520 ## - SUMMARY, ETC. |
Summary, etc |
Summary: Providing and maintaining customer satisfaction is one of the biggest challenges in the milk tea industry. Sequentially to increase customer satisfaction, owners must attempt better services through service quality. This study aimed to survey the level of customer satisfaction in a milk tea shop in Cebu. This study sought to address the following: First, the profile of the respondents regarding age, gender and occupation. Second, the customers perception of the milk tea's taste, amount of pearls, price, visual packaging, and varieties of flavors. The third is the significant relationship between the respondent's profile and their level of customer satisfaction of the selected milk tea shops. The study utilized a descriptive research design using a researcher-made questionnaire, which was completed by the respondents to determine the relationship between the profile of respondents and their level of customer satisfaction. The study was responded by randomly chosen 150 customers in Dakasi, Bubble Tea Station and Chatime. Data were treated using the simple percent, and weighted mean. The results showed that the customers perceived excellent in the milk tea's performance. Overall the questionnaire appears that milk tea is working. However, improvements was already made. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Deans/Chairperson |
|
Department |
|
Subject Category |
HRM |
546 ## - LANGUAGE NOTE |
Language note |
English |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Doble, Bryan D., |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Crisostomo, Kimberly Kaye G., |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Jimenez, Gail Marie Therese. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Type of record |
Thesis |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Encoded by |
Janine [new] |
Date encoded |
12/18/2019 |