000 -LEADER |
fixed length control field |
01757nam a22003137a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250415095848.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250414b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789357510356 [hardbound] |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
University of Cebu-Banilad |
Transcribing agency |
University of Cebu-Banilad |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kumari, Purnima, |
Relator term |
author. |
245 ## - TITLE STATEMENT |
Title |
Tourism promotion / |
Statement of responsibility, etc |
Purnima Kumari. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New Delhi : |
Name of publisher, distributor, etc |
Random Publications LLP, |
Date of publication, distribution, etc |
c2023. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xi, 296 pages : |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type |
volume |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Contents: 1. The organisation of tourism -- 2. Modern trends in tourism -- 3. Tourism on the prairies -- 4. Popularisation of sustainable tourism -- 5. Infrastructure and tourism development -- 6. Cooperatives and tourism: an Asian perspective -- 7. Sustainable development of tourism -WTO -- 8. The global importance of tourism -- 9. Food and beverage control in restaurant -- 10. Environmental impacts of tourism -- 11. Tourism research, education and training -- 12. Tourism and developing countries. |
520 ## - SUMMARY, ETC. |
Summary, etc |
"This valuable book presents a variety of practical application tools, skills, practices, models, approaches, and strategies that are proving themselves effective in tourism marketing. Students and professionals involve in the field will find this book useful."--Provided by the publisher |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
Adult |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Department |
College of Tourism Management |
Subject Category |
Tourism |
Deans/Chairperson |
Lopez, Edilyn |
546 ## - LANGUAGE NOTE |
Language note |
Text in English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Tourism |
General subdivision |
Marketing. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Type of record |
Book |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Encoded by |
adryann[new] |
Date encoded |
04/14/2025 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Encoded by |
Janna [edited] |
Date encoded |
04/14/2025 |