| 000 -LEADER |
|---|
| fixed length control field |
02024nam a22003137a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250416083247.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250415b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
University of Cebu-Banilad |
| Transcribing agency |
University of Cebu-Banilad |
| 110 ## - MAIN ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
3G E-Learning LLC, USA, |
| Relator term |
authored and edited by |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Tourism product development / |
| Statement of responsibility, etc |
authored and edited by 3G E-Learning LLC, USA. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Second edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
3G E-learning LLC, |
| Date of publication, distribution, etc |
c2023. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xiv, 352 pages : |
| Other physical details |
color illustrations ; |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Contents: Chapter 1 Introduction to tourism industry -- Chapter 2 Tourism products -- Chapter 3 Tourism destination product development -- Chapter 4 Cruises -- Chapter 5 Sustainable tourism development -- Chapter 6 Tourism marketing and advertising -- Chapter 7 Religious and cultural tourism product -- Chapter 8 Accessible tourism. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"Tourism organizations (whether in the public sector or the private sector) which ignore the need for a continuing stream of successful new products risk being overtaken by more marketing-oriented competitors. The process of new product development (NPD) is logically no different in tourism than in other industries. However, the circumstances of tourism and the nature of the product itself affect how NPD in tourism has to take place. In this book, you will learn about product development and how it can support the growth of the tourism business. In this edition, all chapters are revised and new topics are also added." --Provided by the publisher |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
Adult |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Deans/Chairperson |
Lopez, Edilyn |
| Department |
College of Tourism Management |
| Subject Category |
Tourism |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
Text in English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Tourism |
| General subdivision |
Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
adryann[new] |
| Date encoded |
04/15/2025 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Janna [edited] |
| Date encoded |
04/16/2025 |
