000 -LEADER |
fixed length control field |
03771nam a22003257a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250604091918.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250528b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9786210431506 [paperback] |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
University of Cebu-Banilad |
Transcribing agency |
University of Cebu-Banilad |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Cabulay, Danny, |
Relator term |
author. |
245 ## - TITLE STATEMENT |
Title |
Heritage tourism / |
Statement of responsibility, etc |
Danny Cabulay. |
250 ## - EDITION STATEMENT |
Edition statement |
First edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Manila, Philippines : |
Name of publisher, distributor, etc |
Rex Book Store, Inc., |
Date of publication, distribution, etc |
c2021. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
x, 182 pages : |
Other physical details |
illustrations (black and white) ; |
Dimensions |
26 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type |
volume |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Chapter 1 Introduction to heritage tourism -- Chapter 2 The ecosystem of heritage tourism -- Chapter 3 Visitor management of heritage sites -- Chapter 4 Marketing heritage sites and legacies -- Chapter 5 Planning a heritage tour -- Chapter 6 Sustainable heritage tourism -- Chapter 7 Business and financial aspects of heritage tourism -- Chapter 8 Best practices in heritage tourism. |
520 ## - SUMMARY, ETC. |
Summary, etc |
"Every country in the world has its heritage, and to be able to document, preserve and package culture as a tourism is the essence of sustainable heritage tourism. The global pandemic engulfing every country today limits the prospects of international as well as domestic travel.<br/><br/>Heritage tourism is important for a number of reasons: (a) to instill and reinforce national identity; (b) to generate awareness to other people; (c) to educate tourists; (d) to generate economic vitality; (e) to leverage human capital, (1) to restore and revitalize a geographic area, (g) to expand business and tax revenue; (h) to create an innovative habitat; and (i) to create a sense of pride and belonging by residents.<br/><br/>While many books on heritage tourism present a more aesthetic feast and place heavy emphasis on visitor management, itinerary planning, conservation, documentation, and restoration, this book presents an alternative that is substantive enough to incorporate other functions like product development and innovation, marketing, financial viability, and community involvement.<br/><br/>This book serves as a comprehensive guide and reference for learners enrolled in the course Heritage Tourism, teachers, as well as professionals engaged in tourism and hospitality-oriented establishment. Readers of this book will have a technical understanding of the processes and value of developing, marketing, and operating heritage sites, and cultural event of heritage tourist destinations.<br/><br/>This labor of patriotic love for the Philippines and the tourism industry is brought about by the passion of the author for academic excellence, professionalism, quality, and innovation. The eight (8) chapters tackle a wide array of topics that may be covered within one semester or trimester. Each chapter opens with an inspiring one-liner blurb from an icon, learning objectives, topic outline, and a briel description of the chapter. At the end of each chapter, there are guide questions for oral exercises and class activities.<br/><br/>This textbook will come in handy with a test bank and presentation slides for teachers only. It is the vision of the author that improved instruction of Heritage Tourism will be instrumental in developing responsible, ethical, and quality-conscious tourism professionals, managers, and workers." --Preface |
521 ## - TARGET AUDIENCE NOTE |
Target audience note |
Adult |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Source of acquisition |
Purchased |
Deans/Chairperson |
Lopez, Edilyn |
Department |
College of Tourism Management |
Subject Category |
Tourism |
546 ## - LANGUAGE NOTE |
Language note |
Text in English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Heritage tourism |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Culture and tourism |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Type of record |
Book |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Encoded by |
Janna [new] |
Date encoded |
05/28/2025 |