| 000 -LEADER |
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| fixed length control field |
05673nam a22003497a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250905110250.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
250905s20192019nyuao||er|||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789813158788 [newsprint] |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
University of Cebu-Banilad |
| Transcribing agency |
University of Cebu-Banilad |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Levy, Michael, |
| Relator term |
author. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Retailing management / |
| Statement of responsibility, etc |
Michael Levy, Barton A. Weitz, Dhruv Grewal. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Tenth edition ; International edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York, NY : |
| Name of publisher, distributor, etc |
Mc-Graw Hill Education, |
| Date of publication, distribution, etc |
c2019. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxvi, 582 pages : |
| Other physical details |
illustrations (black and white) ; |
| Dimensions |
27 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references, glossary, and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Section I. The world of retailing -- 1. Introduction to the world of retailing -- 2. Types of retailers -- 3. Multichannel and omnichannel retailing -- 4. Customer buying behavior -- Section II. Retailing Strategy -- 5. Retail market strategy -- 6. Financial strategy -- 7. Retail locations -- 8. Retail site location -- 9. Information systems and supply chain management -- 10. Customer relationship management -- Section III. Merchandise Management -- 11. Managing the merchandise planning process -- 12. Buying merchandise -- 13. Retail pricing -- 14. Retail communication mix -- Section IV. Human Resources and Store Management -- 15. Human resources and managing the store -- 16. Store layout, design, and visual merchandising -- 17. Customer service -- Section V. Cases. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"Retailing Management, Tenth Edition, highlights the many ways the retail industry has transformed and evolved over the past four years. This text is the only retail management educational product in the market that offers a premium digital content companion―McGraw-Hill Connect―to provide best-in-class training. In keeping with its market-leading tradition, this tenth edition focuses on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. Strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling both merchandise and services. In preparing this edition, the authors focused on five important factors that delineate outstanding retailers:•The use of big data and analytical methods for decision making.•The application of social media and mobile channels for communicating with customers and enhancing their shopping experience.•The issues involved in providing a seamless multichannel experience for customers.•The engagement in the overarching emphasis on conscious marketing and corporate social responsibility when making business decisions.•The impact of globalization on the retail industry. This edition builds on the basic philosophy of the previous editions but every example, fact, and key term has been checked, updated, or replaced to ensure that this cutting-edge product remains up to date. Because the authors realize that retailing is taught in a variety of formats, a comprehensive supplemental package for instructors is provided, as well as a comprehensive online instructor's manual with additional cases and teaching suggestions. In keeping with the authors' goal of providing a "good read" for students, the conceptual material continues to be supported with interesting, current, real-world retailing examples. To facilitate student learning, the presentation has been streamlined, both visually and pedagogically-for example, based on reviewer comments, the chapters on human resource management and store management have been combined. The unique features of McGraw-Hill's Connect support students and offer instructors a proven, effective, and expedient path to engaging and educating their students. New to This Edition•Introductory vignettes provide an example of how a stellar retailer can be particularly successful by excelling in the subject area for that particular chapter.•Retailing views provide new and updated stories that describe how particular retailers deal with the issues raised in each chapter.•New cases highlight concepts and theories.•A regularly updated blog contains relevant, in-the-news content related to the course material, summaries, and discussion questions of recent retailing articles-all of which are associated with specific chapters so that instructors can use them to stimulate class discussion.•Graphics in each chapter provide critical, up-to-date information and lively visuals; almost all of the photos are new to this edition.•Multimedia content, such as videos, simulations, and games, drive student engagement and critical-thinking skills.•Instructors and students gain practical experience by applying the concepts and theories using the Get Out and Do It features at the end of each chapter; these exercises suggest projects that students can undertake by visiting local retail stores or surfing the Internet. •Continuing assignment exercise engage students in an exercise involving the same retailer throughout the course to provide a hands-on learning experience." -- Amazon. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
Adult |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Source of acquisition |
Purchased |
| Deans/Chairperson |
Biore, Christopher |
| Department |
College of Business and Accountancy |
| Subject Category |
Business / Management |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
Text in English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Retail trade |
| General subdivision |
Management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Retail trade |
| Form subdivision |
Management |
| General subdivision |
Textbooks |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Weitz, Barton A., |
| Relator term |
author. |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Grewal, Dhruv, |
| Relator term |
author. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Janna [new] |
| Date encoded |
09/04/2025 |
