| 000 -LEADER |
|---|
| fixed length control field |
02622nam a22003257a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20260106144912.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
251218m20122011si a||||r|||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789814384865 [paperback] |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
University of Cebu-Banilad |
| Transcribing agency |
University of Cebu-Banilad |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Smith, Tim J., |
| Relator term |
author. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Pricing strategy : |
| Remainder of title |
price levels, price discounts, and price structures / |
| Statement of responsibility, etc |
Tim J. Smith Wiglaf Pricing. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Philippine edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Singapore : |
| Name of publisher, distributor, etc |
Cengage Learning Asia Pte Ltd, |
| Date of publication, distribution, etc |
c2012. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
364 pages : |
| Other physical details |
illustrations (black and white) ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Part 1 Setting the price -- Chapter 1 Boundaries of good price -- Chapter 2 Profit's sensitivity to price -- Chapter 3 Customer perception-driven pricing -- Chapter 4 Price to value -- Chapter 5 Psychological influences on price sensitivity -- Part 2 Managing price variances -- Chapter 6 Price segmentation -- Chapter 7 Price promotions -- Chapter 8 Discount management -- Part 3 Establishing price structures -- Chapter 9 Price structures and multipart pricing -- Chapter 10 Add-ons, accessories, and complementary products -- Chapter 11 Versioning -- Chapter 12 Bundling -- Chapter 13 Subscription and customer lifetime value -- Chapter 14 Yield management -- Part 4 Pricing strategy -- Chapter 15 Competition and pricing -- Chapter 16 Product life cycle pricing -- Chapter 17 Pricing decisions and the law by Dennis P. W. Johnson -- Index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"Learn how to make pricing decisions that will maximize a firm's profits by creating and capturing customers with PRICING STRATEGY: PRICE LEVELS, PRICE DISCOUNTS AND PRICE STRUCTURES. Written by recognized pricing thought leader and principal of a successful pricing firm, Tim J. Smith, this comprehensive book emphasizes the stakeholder's importance in making decisions, while highlighting key trade-offs to consider when choosing between opposing outcomes. In this book's balanced presentation of quantitative instruction and qualitative concepts, learn more about the influences that should guide your decision making." -- Provided by the pulisher |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
Adult |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Deans/Chairperson |
Biore, Christopher |
| Department |
College of Business and Accountancy |
| Subject Category |
Business / Management |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
Text in English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Pricing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
adryann[new] |
| Date encoded |
12/18/2025 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Janna [edited] |
| Date encoded |
01/06/2026 |
