| 000 -LEADER |
| fixed length control field |
03023nam a22003257a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20260917093254.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
260917b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9786214063826 [newsprint] |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
University of Cebu-Banilad |
| Transcribing agency |
University of Cebu-Banilad |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Maddagan, Ma. Theresa G., |
| Relator term |
author. |
| 245 ## - TITLE STATEMENT |
| Title |
Module in managing service enterprise / |
| Statement of responsibility, etc |
Ma. Theresa G. Maddagan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
| Place of publication, distribution, etc |
Intramuros, Manila : |
| Name of publisher, distributor, etc |
Mindshapers Co., Inc., |
| Date of publication, distribution, etc |
c2024. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
x, 180 pages ; |
| Dimensions |
25.5 cm. |
| 336 ## - CONTENT TYPE |
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
| Source |
rdacarrier |
| Carrier type |
volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc |
Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Contents: Chapter 1. Introduction to service enterprises — Chapter 2. Service delivery models — Chapter 3. Service profit chain — Chapter 4. Service quality — Chapter 5. Customer relationship management — Chapter 6. Service marketing — Chapter 7. Managing service personnel — Chapter 8. Leadership in service organizations — Chapter 9. Ethics and social responsibility in the service industry — APPENDIX - Operational plan outline for service business — References. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc |
"In today's competitive market, the success of a business often hinges on the quality of its service delivery. Service enterprises, whether they operate in hospitality, healthcare, technology, or other sectors, face unique challenges and opportunities in creating exceptional customer experience. When it comes to managing a service-oriented business, there are different opportunities and problems then with typical product-based businesses. A unique approach to leadership, operations, and customer satisfaction is necessary because to the intangible nature of services, direct client interactions, and the signigidcance of quality delivery. The goal of this book is to give managers and leaders in the service industry the skills and information they need to success in this changing environment. We explore issues including customer experience, employee engagement, service design, and innovation as we delve into the fundamentals of service management. It also looks at the fundamental ideas and methods of running service businesses successfully. Our objective is to offer useful information and doable tactics that can be used in a variety of service-related fields. You can crate a successful service business that offers outstanding value by comprehending the essential elements that influence customer pleasure and loyalty. We invite you to embark on this journey with us as we explore the art and science of managing service enterprises." —Preface |
| 521 ## - TARGET AUDIENCE NOTE |
| Target audience note |
Adult |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
| Source of acquisition |
Purchased |
| Deans/Chairperson |
Biore, Christopher |
| Department |
College of Business and Accountancy |
| Subject Category |
Business / Management |
| 546 ## - LANGUAGE NOTE |
| Language note |
Text in English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Service industries |
| General subdivision |
Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Customer services |
| General subdivision |
Management. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name as entry element |
Operations management. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Type of record |
Filipiniana |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
| Encoded by |
Gian [new] |
| Date encoded |
09/17/2026 |