| 000 -LEADER |
|---|
| fixed length control field |
02838cam a22004454a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
13321043 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20150707121117.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
030822s2004 nyu 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2003018816 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071427309 [paperback] |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 041 1# - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| Language code of original and/or intermediate translations of text |
chi |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Michaelson, Gerald A. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Sun Tzu strategies for selling : |
| Remainder of title |
how to use The art of war to build lifelong customer relationships / |
| Statement of responsibility, etc |
Gerald A. Michaelson with Steven M. Michaelson ; [translations from the Chinese by Pan Jiabin and Liu Ruxian]. |
| 246 30 - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Strategies for selling |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
McGraw-Hill, |
| Date of publication, distribution, etc |
c2004 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
x, 230 pages ; |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes index |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Contents: Part I Personal strength wisdom -- 1 Meet the enemy -- 2 Knowledge leads to victory -- 3 Be professional -- 4 Occupy the high guard -- 5 Be an expert -- 6 Understand selling as a process -- 7 Be organized-have a system -- 8 Get better and better -- Plan II Planning wisdom -- 9 Get your strategy right -- 10 Win without fighting -- 11 Know your competitor -- 12 Aim for big wins -- 13 Learn for lost scales -- Part III Wisdom for initiating action -- 14 Seize the initiative -- 15 Feed the funnel -- 16 Sell from strength -- 17 Teamwork works -- 18 Time and timing aid victory -- 19 Be a gorilla-or be a guerilla -- 20 Take calculated risk -- 21 When things go wrong -- Part IV Wisdom or structuring the scale -- 22 Set the stage -- 23 Ask questions and listen, please -- 24 Turn problems into opportunities -- 25 Scope it up-or down -- 26 Tip the scales -- 27 Offer a unique selling proposition -- 28 Do the extraordinary -- 29 Work the advantages -- 30 Winning is the best option -- 31 Be flexible -- 32 Watch for buying signals -- 33 Build long term |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Deans/Chairperson |
|
| Department |
|
| Subject Category |
BSBA-Marketing Management |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
English |
| 600 00 - SUBJECT ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sunzi, |
| Dates associated with a name |
active 6th century B.C. |
| Title of a work |
Sunzi bing fa. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Selling. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Michaelson, Steven. |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/bios/mh042/2003018816.html |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/description/mh041/2003018816.html |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
http://www.loc.gov/catdir/toc/ecip048/2003018816.html |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Reference (MAIN) |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Girlie[new] |
| Date encoded |
07/02/2015 |
