New products management / (Record no. 4178)

000 -LEADER
fixed length control field 01799cam a22004094a 4500
001 - CONTROL NUMBER
control field 14990594
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150926192631.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070831s2008 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007036476
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780073529882 [hardbound]
035 ## - SYSTEM CONTROL NUMBER
Canceled/invalid control number (OCoLC)156810212
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency University of Cebu - Banilad
Modifying agency BTCTA
-- BAKER
-- C#P
-- YDXCP
-- BWX
-- DLC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Crawford, C. Merle
Fuller form of name (Charles Merle),
Dates associated with a name 1924-
245 10 - TITLE STATEMENT
Title New products management /
Statement of responsibility, etc Merle Crawford & Anthony Di Benedetto.
250 ## - EDITION STATEMENT
Edition statement Ninth edition
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston :
Name of publisher, distributor, etc McGraw-Hill Irwin,
Date of publication, distribution, etc c2008
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 558 pages :
Other physical details illustrations ;
Dimensions 24 cm.
336 ## - CONTENT TYPE
Source rdacontent
Content type term text
337 ## - MEDIA TYPE
Source rdamedia
Media type term unmediated
338 ## - CARRIER TYPE
Source rdacarrier
Carrier type volume
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references (p. 505-508) and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Part one Overview and opportunity identification/selection -- Part two Concept generation -- Part three Concept/project evaluation -- Part four Development -- Part five Launch
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Deans/Chairperson
Department
Subject Category BSBA-Marketing Management
546 ## - LANGUAGE NOTE
Language note English
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New products
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Di Benedetto, C. Anthony.
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0743/2007036476-t.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0743/2007036476-d.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Type of record Reference (MAIN)
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Encoded by Girlie[new]
Date encoded 09/22/2015
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Library Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Other Library Location
          College Library   14/09/2011   658.575 C85 2008 3UCBL000005431 22/09/2015 22/09/2015 Book UCBL_MAIN

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