000 -LEADER |
fixed length control field |
02350cam a22003731 4500 |
001 - CONTROL NUMBER |
control field |
759155 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20191011172207.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
700928s1968 nyua 000 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
68018555 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9710811665 [paperback] |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
DLC |
Transcribing agency |
DLC |
Modifying agency |
DLC |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Stewart, Marie M., |
Dates associated with a name |
1899- |
245 10 - TITLE STATEMENT |
Title |
English for business / |
Statement of responsibility, etc |
[by] Marie M. Stewart, Frank W. Lanham [and] Kenneth Zimmer. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
McGraw-Hill , |
Date of publication, distribution, etc |
[1968]. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
2 volume |
Other physical details |
illustration |
Dimensions |
23 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type |
volume |
490 0# - SERIES STATEMENT |
Series statement |
International commercial series |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes appendices, bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Contents: Unit 1 The framework of effective communication -- Unit 2 Hallmarks of effective communication -- Unit 3 The psychology of effective business writing -- Unit 4 Writing skill and job success -- Unit 5 Making business letters effective -- Unit 6 Qualities of effective letters -- Unit 7 Business letter form - parts and placement -- Unit 8 Business letter form - Arrangement and punctuation styles -- Unit 9 Letters that ask and transmit -- Unit 10 Letters that answer - acknowledgements -- Unit 11 Letters that answer - responses -- Unit 12 The secretary's responsibility for correspondence -- Unit 13 Claim and adjustment letters -- Unit 14 Credit and collection letters -- Unit 15 letters for other problem situations -- Unit 16 writing effective sales letters -- Unit 17 Using writing skills to jet a job -- Unit 18 writing employment letters -- Unit 19 Public relations letters -- Unit 20 Social-Business letters -- Unit 21 Writing memorandums -- Unit 22 Writing reports -- Unit 23 Writing telegrams, minutes, and news releases. |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Deans/Chairperson |
|
Department |
General Education |
Subject Category |
Education : English |
546 ## - LANGUAGE NOTE |
Language note |
English |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
English language |
General subdivision |
Business English |
-- |
Problems, exercises, etc. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Commercial correspondence |
General subdivision |
Problems, exercises, etc. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Lanham, Frank Wesley, |
Dates associated with a name |
1914- |
Relator term |
joint author. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Zimmer, Kenneth, |
Dates associated with a name |
1921- |
Relator term |
joint author. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
orignew |
d |
u |
e |
ncip |
f |
19 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Type of record |
Reference (MAIN) |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Encoded by |
Leah-Bei[new] |
Date encoded |
10/30/15 |