| 000 -LEADER |
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| fixed length control field |
02056nam a22003377a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
00200962 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20160516184512.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
021204s1999 ph |||| ||||c|eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9715540767 [newsprint] |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Villegas, Bernardo M. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Managerial economics : |
| Remainder of title |
text and case studies / |
| Statement of responsibility, etc |
Bernardo M. Villegas. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Third edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Manila : |
| Name of publisher, distributor, etc |
Sinag-Tala Pub., |
| Date of publication, distribution, etc |
c1999. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
479 pages : |
| Dimensions |
23 cm. |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 501 ## - WITH NOTE |
|---|
| With note |
ISBN 971-554-076-7 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Contents: 1 The scope, nature, and practice of managerial economics -- 2 Corporate planning and managerial economics -- 3 The goal of maximum profit -- 4 The economics of production -- 5 The economic analysis of cost -- 6 The economics of productivity -- 7 Operations research and economic analysis case study: banque de lyonnaise: returns maximization of loans using the linear programming method -- 8 Capital budgeting case study: mixed-use building using npv and irr methods of capital budgeting -- 9 The economics of finance case study: risk analysis: the capital asset pricing model -- 10 Decisions under uncertainty -- 11 Economic forecasting case study: the sustainability of the real state sector -- 12 Demand analysis case study: middle-income houses to buy or not to buy -- 13 Sales forecasting appendix: low-cost housing: supply & demand trends -- 14 The economics of competition -- 15 The economics of advertising -- 16 The dynamics of pricing -- 17 The economics of location -- 18 Government and business -- 19 The social responsibility of business. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Deans/Chairperson |
|
| Department |
|
| Subject Category |
BSBA-Marketing Management |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Managerial economics. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Ella[new] |
| Date encoded |
04/08/2016 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Aillen[checked] |
| Date encoded |
05/16/2016 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
Sharyn[checked] |
| Date encoded |
05/16/2016 |
