| 000 -LEADER |
|---|
| fixed length control field |
01843nam a22003137a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
010681630 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20170411183638.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
010102s2000 enka || 001 ||eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
033380233 [paperback] |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
University of Cebu- Banilad |
| Transcribing agency |
University of Cebu- Banilad |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
21 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
De Kare-Silver, Michael. |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
E-shock : |
| Remainder of title |
the new rules : e-strategies for retailers and manufacturers / |
| Statement of responsibility, etc |
Michael De Kare-Silver. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
New edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
Basingstoke : |
| Name of publisher, distributor, etc |
Palgrave, |
| Date of publication, distribution, etc |
c2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii,292 pages ; |
| Other physical details |
illustration; |
| 336 ## - CONTENT TYPE |
|---|
| Source |
rdacontent |
| Content type term |
text |
| 337 ## - MEDIA TYPE |
|---|
| Source |
rdamedia |
| Media type term |
unmediated |
| 338 ## - CARRIER TYPE |
|---|
| Source |
rdacarrier |
| Carrier type |
volume |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Previous ed.: published as E-shock 2000. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Contents: 1 Overview: the key conclusions -- 2 Definitions and consumer trends -- 3 Learning from the pioneers in electronic selling -- 4 Future growth of electronic shopping: look out for 2005! -- 5 The ES test: how to tell how much your business is going to be affected -- 6 How can retailers respond? -- 7 Ten strategic options for retailers -- 8 The store of the future -- 9 Rapidly improving technology meets growing consumer demand -- 10 The world is changing: assets to knowledge -- 11 Structural difficulties with the internet will be overcome -- 12 How can manufacturers respond? -- 13 Manufacturers' ten strategic options -- 14 The new marketing imperatives: marketing in the electronic age -- 15 Setting the strategy and mobilising the organisation -- 16 The next wave in electronic shopping. |
| 541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
|---|
| Deans/Chairperson |
|
| Department |
|
| Subject Category |
BSBA-Marketing Management |
| 546 ## - LANGUAGE NOTE |
|---|
| Language note |
English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Source of heading or term |
Electronic commerce. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Type of record |
Book |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Encoded by |
mariz[new] |
| Date encoded |
04/11/2017 |
