Marketing for hospitality and tourism / edited by Gerald Ross.
Material type:
TextPublisher: New York, NY : Larsen & Keller, c2018Description: vii, 245 pages : color illustrations ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781635498684 [paperback]Subject(s): Hospitality industry -- Marketing | Tourism -- Marketing | Marketing| Item type | Current location | Call number | Status | Date due | Barcode |
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Book
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647.940688 M34 2018 (Browse shelf) | Available | 3UCBL000025581 |
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| 647.940683 T41 2020 Managing hospitality human resources / | 647.940684 H79 2017 Hospitality security services / | 647.940688 K84 2003 Marketing for hospitality and tourism / | 647.940688 M34 2018 Marketing for hospitality and tourism / | 647.940688 R66 2007 Hotel convention sales, services, and operations / | 647.940688 Si27 2004 Hospitality sales : | 647.94071 J31 2003 Training design for the hospitality industry / |
Include index.
Contents: Chapter 1 Marketing strategy for hospitality sector -- Chapter 2 Marketing ideas for hospitality -- Chapter 3 Tourism marketing through print media -- Chapter 4 Internet marketing for tourism.
HRM
English
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