Psychology applied to business and industry / Custodiosa A. Sanchez Ph. D. and Elvi S. Berin.

By: Sanchez, Custodiosa A [author.]Contributor(s): Berin, Elvi S [author.]Material type: TextTextPublisher: Mandaluyong City : National Book Store, c1997Edition: Third editionDescription: vii, 230 pages : illustrations (black and white) ; 22 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9710859366 [paperback]Subject(s): Psychology, Industrial | Business -- Psychological aspects | Psychology, Applied | Interpersonal relations
Contents:
Contents: Chapter 1. The development of Psychology as a Science -- Chapter 2. Human behavior as a scientific subject matter -- Chapter 3. Personality -- Chapter 4. Motivation -- Chapter 5. Emotions and emotional behavior -- Chapter 6. Stress -- Chapter 7. Selecting, inducting, and training employees -- Chapter 8. Companies policies -- Chapter 9. Business and industrial problems -- Chapter 10. Human relations -- Chapter 11. Leadership, morale, and productivity -- Chapter 12. Consumer behavior -- Chapter 13. Psychology in advertising and selling -- Chapter 14. Ethics and etiquette in business and industry.
Summary: "Everything in this world changes. A very important purpose of revising this book is to have it updated. In this third edition of Psychology Applied to Business and Industry which first appeared in 1978, attempts have been made to reach this objective by the modifications that one can observe. Those acquainted with the previous edition will readily observe the extent to which this edition differs from it. The chapters that have undergone revisions or have been expanded are those on Personality, Emotions and Emotional Behavior, Human Relations, and Etiquette in Business. Two chapters, Chapter 6 which is on Stress, and Chapter 9, on Business and Industrial Problems of Management and Workers, have been added. Since at this age of advanced science and high technology everybody seems to experience stress having a knowledge of how to cope with it would be of great significance to the society. There is a need to make Business and Industrial Psychology students aware of problems that they may encounter when they go out to the field so that they may know how to deal with the situation, thus reducing frustration. The authors are indebted to all the writers listed in the Bibliography of this book and to all those teaching Business and Industrial Psychology subjects who are using it. Everyone has given them inspiration." Those acquainted with the previous edition will readily observe the extent to which this edition differs from it. The chapters that have undergone revisions or have been expanded are those on Personality. Emotions and Emotional Behavior, Human Relations, and Etiquette in Business. Two chapters, Chapter 6 which is on Stress, and Chapter 9, on Business and Industrial Problems of Management and Workers, have been added. Since at this age of advanced science and high technology everybody seems to experience stress having a knowledge of how to cope with it would be of great significance to the society. There is a need to make Business and Industrial Psychology students aware of problems that they may encounter when they go out to the field so that they may know how to deal with the situation, thus reducing frustration. The authors are indebted to all the writers listed in the Bibliography of this book and to all those teaching Business and Industrial Psychology subjects who are using it. Everyone has given them inspiration." —Preface
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Item type Current location Call number Status Date due Barcode
Filipiniana Filipiniana College Annex Library
Filipiniana
650.1019 Sa55 1997 (Browse shelf) Available 3UCBL000002626
Filipiniana Filipiniana College Annex Library
Filipiniana
650.1019 Sa55 1997 (Browse shelf) Available 3UCBL000010737
Book Book
Filipiniana
650.1019 Sa55 1997 (Browse shelf) Available 3UCBL000002627

Includes bibliography references, glossary and index.

Contents: Chapter 1. The development of Psychology as a Science -- Chapter 2. Human behavior as a scientific subject matter -- Chapter 3. Personality -- Chapter 4. Motivation -- Chapter 5. Emotions and emotional behavior -- Chapter 6. Stress -- Chapter 7. Selecting, inducting, and training employees -- Chapter 8. Companies policies -- Chapter 9. Business and industrial problems -- Chapter 10. Human relations -- Chapter 11. Leadership, morale, and productivity -- Chapter 12. Consumer behavior -- Chapter 13. Psychology in advertising and selling -- Chapter 14. Ethics and etiquette in business and industry.

"Everything in this world changes. A very important purpose of revising this book is to have it updated. In this third edition of Psychology Applied to Business and Industry which first appeared in 1978, attempts have been made to reach this objective by the modifications that one can observe.
Those acquainted with the previous edition will readily observe the extent to which this edition differs from it. The chapters that have undergone revisions or have been expanded are those on Personality, Emotions and Emotional Behavior, Human Relations, and Etiquette in Business.
Two chapters, Chapter 6 which is on Stress, and Chapter 9, on Business and Industrial Problems of Management and Workers, have been added. Since at this age of advanced science and high technology everybody seems to experience stress having a knowledge of how to cope with it would be of great significance to the society. There is a need to make Business and Industrial Psychology students aware of problems that they may encounter when they go out to the field so that they may know how to deal with the situation, thus reducing frustration.
The authors are indebted to all the writers listed in the Bibliography of this book and to all those teaching Business and Industrial Psychology subjects who are using it. Everyone has given them inspiration."

Those acquainted with the previous edition will readily observe the extent to which this edition differs from it. The chapters that have undergone revisions or have been expanded are those on Personality. Emotions and Emotional Behavior, Human Relations, and Etiquette in Business.

Two chapters, Chapter 6 which is on Stress, and Chapter 9, on Business and Industrial Problems of Management and Workers, have been added. Since at this age of advanced science and high technology everybody seems to experience stress having a knowledge of how to cope with it would be of great significance to the society. There is a need to make Business and Industrial Psychology students aware of problems that they may encounter when they go out to the field so that they may know how to deal with the situation, thus reducing frustration.

The authors are indebted to all the writers listed in the Bibliography of this book and to all those teaching Business and Industrial Psychology subjects who are using it. Everyone has given them inspiration." —Preface

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Purchased Yap, Feliciana College of Psychology Business / Management

Yap, Feliciana College of Psychology Business / Management

Yap, Feliciana College of Psychology Business / Management

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