Event planning in a socially distanced world / Maria Rellie B. Kalacas.
Material type:
TextPublisher: Burlington, ON : Society Publishing, c2023Description: viii, 285 pages : color illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9781774694855 [hardbound]Subject(s): Special events -- Management | Special events -- Planning | Special events -- Marketing| Item type | Current location | Call number | Status | Date due | Barcode |
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Subject Reference
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College Library Subject Reference | 394.2068 K12 2023 (Browse shelf) | Available | 3UCBL000028667 |
Includes bibliographical references and index.
Contents: Chapter 1. Events industry during COVID-19 -- Chapter 2. Types of events -- Chapter 3. Planning and organizing of special events -- Chapter 4. Risk management for meetings -- Chapter 5. On-site event management services -- Chapter 6. Planning and organizing a conference -- Chapter 7. Event promotion, advertising, and public relations
"COVID-19 has an impact not just on human health but also on economics at the national and global levels. The event management or event planning industry is one of the most affected industries internationally by this epidemic since it is a business where people come in large numbers to celebrate an occasion. Effective planning is an ongoing activity, and better policies should be adaptable and flexible; they require a solid foundation and a simple framework. The timing and location of an event can have a substantial impact on its overall success. This book discusses the impact of COVID-19 on event businesses and how they are dealing with it. The book also looks at how large event management has changed since COVID-19. The primary goal of this book is to investigate the nature and profile of the event business, as well as to examine contemporary industrial trends and concerns." --Provided by the Publisher
Adult
Lopez, Edilyn College of Tourism Management Tourism
Text in English
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