Strategic business analysis / Eunice Mareth Q. Areola, Ramoncito P. Javier, Fernando V. Trinidad.
Material type:
TextPublisher: Manila, Philippines : Rex Book Store, Inc., c2024Edition: First editionDescription: ix, 200 pages : illustrations (black and white) ; 26 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 9786210450187 [newsprint]Subject(s): Business analysts | Strategic planning| Item type | Current location | Call number | Status | Date due | Barcode |
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Filipiniana
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College Library Filipiniana | 658 Ar33 2023 (Browse shelf) | Available | 3UCBL000028767 |
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| 657 L68 v. 2 1996 Basic accounting : | 657 L68 v.2 1996 Basic accounting : | 657 L68 v.2 1996 Basic accounting : | 658 Ar33 2023 Strategic business analysis / | 658.007; Si83 2009 Handbook on case writing and analysis / | 658.009599 B62 2007 Blue way : | 658.045 C88 2005 Setting frameworks : |
Includes bibliographical references and index.
Chapter 1 Business management review: appreciating the groundwork in strategic business analysis -- Chapter 2 Basic concepts of strategic management: understanding strategic business analysis -- Chapter 3 Strategy formulation: understanding different strategies -- Chapter 4 Strategy implementation: preparing a strategic business analysis plan.
"This textbook on Strategic Business Analysis progresses from an introduction of the key topics and themes in the different functional areas of management before it discusses the nuances of strategic management. The authors draw on situations of selected companies and personalities in publicly available narratives to illustrate the different strategies used by today's firms-and how they go about implementing those strategies. Students will learn how to conduct a case analysis, measure organizational performance, conduct external, internal, and industry analyses, and thus be able to understand how organizations operate at the strategic level to be successful. The textbook culminates with a capstone project, which is a consultancy proposal where users will simulate the provision of a management consultancy service to a company of their choice using the guidelines provided in the last chapter.
In order to address the much-needed reference of any strategic business analysis and strategic management decision-making exercise to fundamental values of good governance, integrity, and social responsibility, lessons will be infused with values formation and emotional anchoring. Similarly, instructional methods will be practice-oriented and learner-centered to ensure skills acquisition, knowledge enhancement, mastery of concepts, and practical application of learning." --Preface
Adult
Purchased Lopez, Edilyn College of Tourism Management Business / Management
Text in English
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