Planning, implementing, and evaluating health promotion programs : a primer / James F. McKenzie, Brad L. Neiger, Jan L. Smeltzer
Material type: TextPublisher: San Francisco : Pearson, c2005Edition: Fourth editionDescription: xviii, 414 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0805360107 [paperback]Other title: Planning, implementing, & evaluating health promotion programsSubject(s): Health Promotion -- United States | Health Education -- United States | Health Planning -- United States | Program Evaluation -- United StatesDDC classification:Item type | Current location | Call number | Status | Date due | Barcode |
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Book | 613.0973 M19 2005 (Browse shelf) | Available | 3UCBL000017729 |
Includes bibliographical references and index.
Contents: Chapter 1 Health education promotion educators, and program planning -- Part one: Planning in health promotion -- Chapter 2 Models for program planning in health promotion -- Chapter 3 Starting the planning process -- Chapter 4 Assessing needs -- Chapter 5 Measurement, measures, data collection, and sampling -- Chapter 6 Mission statement, goals, and objectives -- Chapter 7 Theories and models commonly used for health promotion interventions -- Chapter 8 Interventions -- Part two: Implementing a health promotion program -- Chapter 9 Community organizing and community building -- Chapter 10 Identification and allocation of resources -- Chapter 11 Marketing: making sure programs respond to wants and needs of consumers -- Chapter 12 Implementation: strategies and associated concerns -- Part three: Evaluating a health promotion program -- Chapter 13 Evaluation: an overview -- Chapter 14 Evaluation approaches, framework, and design -- Chapter 15 Data analysis and reporting -- Includes appendices
CD Books P 6876.00
English
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