Fundamentals of selling : customers for life through service / Charles M. Futrell.
Material type: TextSeries: The McGraw-Hill/Irwin series in marketingPublisher: Boston : McGraw-Hill/Irwin, c2004Edition: 8th editionDescription: xxiii, 610 pages : illustrations ; 26 cm. + 1 CD-ROM (3 1/2 in.)Content type: text Media type: unmediated Carrier type: unspecifiedISBN: 0071239138 [newsprint]Subject(s): SellingDDC classification: Online resources: Publisher description | Table of contents onlyItem type | Current location | Call number | Status | Date due | Barcode |
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Book | 658.85 F98 2004 (Browse shelf) | Available | 3UCBL000010802 |
Includes bibliographical references (p. 587-591) and index.
Contents: Part I Selling as a profession -- Part II Preparation for relationship selling -- Part III The relationship selling process -- Part IV Managing your self, your career, and others
English
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