Entrepreneurship : an introduction / Dr. Donald F. Kuratko.
Material type:
TextPublisher: Singapore : Cengage Learning Asia Pte Ltd, c2012Edition: Philippine editionDescription: 556 pages : illustrations (black and white) ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789814384933 [paperback]Subject(s): Entrepreneurship | New business enterprises | Small business| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Subject Reference
|
College Library Subject Reference | 658.421 K96 2012 (Browse shelf) | Available | 3UCBL000029117 |
Includes bibliographical references and index.
Part 1 Understanding the entrepreneurial mind-set -- 1. The revolutionary impact of entrepreneurship -- 2. The individual entrepreneurial mind-set -- 3. Corporate entrepreneurial mind-set -- 4. The social and ethical perspectives of entrepreneurship -- Part 2 Launching entrepreneurial ventures -- 5. Creativity and innovation -- 6. Methods in initiate ventures -- Legal challenges in entrepreneurship -- 8. The search for entrepreneurial capital -- Part 3 Formulation of the entrepreneurial plan -- 9. The assessment function with opportunities -- 10. The marketing aspects of new ventures -- 11. Financial statements in new ventures -- 12. Business plan preparation for new ventures -- Part 4 Strategic perspectives in entrepreneurship -- 13. Strategic growth in entrepreneurship -- 14 The valuation challenge in entrepreneurship -- 15. The final harvest of a new venture.
"Entrepreneurship is the most powerful economic force known to human kind. The Entrepreneurial Revolution that captured our imagination during the 1990s has now permeated every aspect of business thinking and planning. The process of transforming creative ideas into commercially viable business continues to be a major force in today's world economy. Successful entrepreneurship requires more than merely luck and money. It is a cohesive process of creativity, risk taking, and planning."--Provided by the publisher
Adult
Biore, Christopher College of Business and Accountancy Business / Management
Text in English
There are no comments on this title.