International business / by Les R. Dlabay and James Calvert Scott.
Material type:
TextPublisher: Singapore : Cengage Learning, c2012Edition: Fourth edition ; Philippine editionDescription: xix, 621 pages : illustration (black and white) ; 25 cmContent type: text Media type: unmediated Carrier type: volume ISBN: 9789814392167 [newsprint] Subject(s): International business enterprises -- Management | International trade| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Subject Reference
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College Library Subject Reference | 658.049 D64 2012 (Browse shelf) | c.1 | Available | 3UCBL000029150 | |
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Subject Reference
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College Library Subject Reference | 658.049 D64 2012 (Browse shelf) | c.2 | Available | 3UCBL000029151 |
Includes bibliographical references, glossary, and index.
Contents: Unit 1 The world of international business -- Chapter 1 We live in a global economy -- Chapter 2 Our global economy -- Chapter 3 Cultural influences on global business -- Chapter 4 Government and global business -- Unit 2 Organizing for international business -- Chapter 5 Structure of international business organizations -- Chapter 6 Importing, exporting, and trade relations -- Chapter 7 Foreign exchange and international finance -- Chapter 8 Legal agreements around the world -- Chapter 9 Global entrepreneurship and small business management -- Unit 3 Managing in a global environment -- Chapter 10 Management principles in action -- Chapter 11 Human resources management -- Chapter 12 Labor around the world -- Chapter 13 International career planning -- Unit 4 Information and production systems for global business -- Chapter 14 Information needs for global business activities -- Chapter 15 Production systems for global business -- Unit 5 Marketing in a global economy -- Chapter 16 Global marketing and consumer behavior -- Chapter 17 Developing goods and services for global markets -- Chapter 18 Global pricing and distribution strategies -- Chapter 19 Global promotional strategies -- Unit 6 Global financial management -- Chapter 20 Gobal financial activities -- Chapter 21Global financial markets -- Chapter 22 Managing international business risk.
Adult
Donation Biore, Christopher College of Business and Accountancy Business / Management
Text in English
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