Introduction to entrepreneurship / Donald F. Kuratko
Material type: TextPublisher: Australia : South-Western/Cengage Learning, c2014Edition: Ninth editionDescription: xxxv, 604 pages : illustrations ; 29 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781285052151 [paperback]Subject(s): Entrepreneurship -- United States | New business enterprises -- United States | Small business -- United StatesDDC classification: Online resources: Contributor biographical information | Publisher description | Table of contents onlyItem type | Current location | Call number | Status | Date due | Barcode |
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Book | 658.421 K96 2014 (Browse shelf) | Available | 3UCBL000017580 |
"This textbook includes access to a specialized InfoTrac collection of journal articles and reference materials uniquely matched to accompany this book. Visit http://go.cengage.com/infotrac to learn more"--Cover page 4.
Includes bibliographical references and indexes.
Contents: Part 1 Understanding the entrepreneurial mind-set -- Part 2 Launching entrepreneurial ventures -- Part 3 Formulation of the entrepreneurial plan -- Part 4 Strategic perspective in entrepreneurship
Megatext P 2450.00 BSBA-Marketing Management
English
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