Electronic commerce / Gary P. Schneider.

By: Schneider, Gary P, 1952- [author.]Material type: TextTextPublisher: Stamford, CT : Cengage Learning, c2007Edition: Seventh editionDescription: xxii, 602 pages : illustrations ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789814226691 [newsprint]; 9781285425436Subject(s): Electronic commerce | Electronic commerce -- Management
Contents:
Contents: Part 1: Introduction -- Part 2: Business strategies for electronic commerce -- Part 3: Technologies for electronic commerce -- Part 4: Integration
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Item type Current location Call number Status Date due Barcode
Book Book
657.872 Sch57 2007 (Browse shelf) Available 3UCBL000001661

Includes bibliographical references and index.

Contents: Part 1: Introduction -- Part 2: Business strategies for electronic commerce -- Part 3: Technologies for electronic commerce -- Part 4: Integration

BSBA-Marketing Management

English

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