Events management : for tourism, cultural, business, and sporting events / Lynn Van Der Wagen and Lauren White
Material type:
TextPublisher: Jurong, Singapore : Pearson Education, c2012Description: viii, 534 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9789810696689 [newsprint]Subject(s): Special events -- Management | Special events -- Planning| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
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394.2 V26 2012 (Browse shelf) | Available | 3UCBL000011523 |
Includes appendices and index
Contents: 1 Event industry knowledge -- 2 Event concepts -- 3 Event venues and sites -- 4 Event staging -- 5 Quality customer service -- 6 Marketing activities -- 7 Sponsorship -- 8 Protocol requirements -- 9 Event regulatory requirements -- 10 Business relationships and meetings -- 11 Staff and volunteers -- 12 People management -- 13 Performance management -- 14 Project management -- 15 Event infrastructure -- 16 Events management services -- 17 Safety and security risks -- 18 Crowd control -- 19 Catering -- 20 Environmentally sustainable work practices -- 21 Financial information -- 22 Budgets -- 23 Event trends and practices -- 24 Legal knowledge -- 25 Event feasibility -- 26 Business risk -- 27 Marketing strategies -- 28 Public relations strategies -- 29 Financial operations -- 30 Event proposal and bids
NBS-SM P 655.00 Tourism
English
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