Successful tourism, volume II : tourism practices / Pran Nath Seth
Material type: TextPublisher: New Delhi : Sterling Publisher Private Limited, c1997Description: xiv, 376 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 812078682 [paperback]Subject(s): Tourism -- India | Tourism -- South AsiaItem type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book | 338.4791 Se75 1997 (Browse shelf) | c.1 | Available | 3UCBL000001485 |
Contents: Foreword -- Preface -- Part I Arteries of tourism -- 1. Surface transportation -- 2. Airlines industry -- 3. Civil aviation in India -- Part II Travel agency distribution system -- 4. The business of travel agencies -- 5. Automation in travel industry -- Part III The lodging industry -- 6. Hotel and hotelkeeping -- 7. Tourism finance -- Part IV Marketing -- 8. Marketing of tourism -- product -- 9. Tourism advertising for destination promotion -- 10. Marketing of Indian tourism -- Includes Summary -- Questions for discussion -- Appendices -- Glossary -- Select bibliography -- Index
Super Pages Trading P 720.00 Tourism
English
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