Managing interactively : executing business strategy, improving communication, and creating a knowledge-sharing culture / Mary E. Boone
Material type:
TextPublisher: New York : McGraw-Hill, c2001Description: xi, 322 pages : illustrations ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0071358668 [hardbound]Subject(s): Communication in management | Communication in organizations | Management -- Data processing | Information technology -- Management | Management information systemsOnline resources: Contributor biographical information | Publisher description | Table of contents | Item type | Current location | Call number | Status | Date due | Barcode |
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Book
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658.8012 B64 2001 (Browse shelf) | Available | 3UCBL000003967 |
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| 658.8002854678 H12 1999 Net worth : | 658.8008 St45 1969 Distribution channels : | 658.80095 K45 2013 Marketing in Asia / | 658.8012 B64 2001 Managing interactively : | 658.802 B27 2012 Business skills all-in-one for dummies / | 658.802 B79 2016 Marketing with strategic empathy : | 658.802 F48 1999 Marketing communications : |
Includes bibliographical references and index.
Contents: Part I Connect: methods and technologies for breaking down the barriers between people in organizations -- Part II Inform: methods and technologies to enhance knowledge sharing -- Part III Engage: methods and technologies to inspire people to create, own, and act on ideas
BSBA-Marketing Management
English
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