Business essentials / Ronald J. Ebert, Ricky W. Griffin.
Material type: TextPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1995Description: xxvi, 547 pages : illustration (some colored) ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 013299884X [paperback]Subject(s): Industrial management -- United States | Business enterprises -- United StatesDDC classification:Item type | Current location | Call number | Status | Date due | Barcode |
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Book | 658 Eb39 1995 (Browse shelf) | Available | 3UCBL000020111 |
Includes bibliographical references (p. 519-532) and indexes.
Contents: Part 1 The contemporary business world -- Part 2 Organizing and managing business -- Part 3 Managing people in organizations -- Part 4 Managing production and information -- Part 5 Managing marketing -- Part 6 Managing finance
BSBA-Marketing Management
English
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