The complete e-commerce book : design, build & maintain a successful web-based business / by Janice Reynolds.
Material type: TextPublisher: New York : CMP Books, c2000Description: 339 pages : illustrations ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 157820061X [paperback]Other title: Complete e-commerce guide [Spine title]Subject(s): Electronic commerce | Business enterprises -- Computer networks | Internet marketing | Web sites -- Design | Internet | World Wide WebDDC classification:Item type | Current location | Call number | Status | Date due | Barcode |
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Book | 658.84 R33 2000 (Browse shelf) | Available | 3UCBL000020133 |
Includes index.
Contents: Chapter 1: The E-commerce phenomenon -- Chapter 2: Design your site -- Chapter 3: Let's built it! -- Chapter 4: Server hardware -- Chapter 5: Redundancy -- Chapter 6: Connectivity -- Chapter 7: Security -- Chapter 8: Software -- Chapter 9: E-commerce software -- Chapter 10: Quality assurance -- Chapter 11: Web site maintenance and management -- Chapter 12: What are the costs? -- Chapter 13: Consultants and vendors -- Chapter 14: Web hosting services -- Chapter 15: Marketing a web site -- Chapter 16: Customer service -- Chapter 17: Logistics and other fulfillment -- Chapter 18: The future -- Include appendix, glossary, index.
BSBA-Marketing Management
English
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