New products management / Merle Crawford, Anthony Di Benedetto.
Material type:
TextSeries: The Irwin/McGraw-Hill series in finance, insurance and real estatePublisher: Boston : McGraw-Hill, c2003Edition: Seventh EditionDescription: xx, 567 pages : Illustrated ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0072471638 [paperback]Subject(s): New products -- ManagementOnline resources: Publisher description | Table of contents
| Item type | Current location | Call number | Status | Date due | Barcode |
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Book
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658.575 C89 2003 (Browse shelf) | Available | 3UCBL000011313 |
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| 658.562 W33 2022 Quality management : methods and applications / | 658.56207 Q25 2015 Quality management basics / | 658.575 C85 2008 New products management / | 658.575 C89 2003 New products management / | 658.575 F73 2015 Food production startup / | 658.575 Sa56 2012 Developing new products and services : | 658.575 W63 2000 Custom enterprise.com : |
Includes bibliographical references and index.
BSBA-Marketing Management
English
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