Retailing management / Michael Levy, Barton A. Weitz.
Material type:
TextPublisher: Boston, Mass. : Irwin/McGraw-Hill, 2001Edition: Fourth editionDescription: xxvii, 754 pages illustration (some col.), maps ; 27 cm. + 1 computer optical disc (4 3/4 in.)Content type: text Media type: unmediated Carrier type: volumeISBN: 0072315776 [paperback]Subject(s): Retail trade -- ManagementDDC classification: | Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
|
College Library | 658.87 L57 2001 (Browse shelf) | Available | 3UCBL000008272 |
Includes bibliographical references and indexes.
Content: Introduction to the World of Retailing -- Store-Based Retailing -- Electronic and Nonstore Retailing -- The Retail Customer -- Customer Buying Behavior.
System requirements for accompanying computer disc: IBM PC, compatible with a Pentium 90 MHz processor, Microsoft Windows 95 or higher, Microsoft Excel 97 or higher.
Accountancy
English
There are no comments on this title.