Open for business! : how to write letters that get results / by Courtney Ferguson.
Material type:
TextPublisher: London : McGraw-Hill, c2001Description: viii, 198 pages : illustration ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0077097696 [paperback]Subject(s): Commercial correspondence| Item type | Current location | Call number | Status | Date due | Barcode |
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Book
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651.75 F38 2001 (Browse shelf) | Available | 3UCBL000003961 |
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| 651.7 T21 2006 A practical guide to business communication / | 651.74 L56 2002 Basic business communication : | 651.75 B63 2010 Perfect phrases for letters of recommendation : | 651.75 F38 2001 Open for business! : | 651.75 T21 2012 Model business letters, emails and other business documents / | 651.84 M45 1965 A guide to Fortran IV programming / | 651.8425 B69 2007 2007 Microsoft Office system inside out / |
Includes bibliographical references and index.
Contents: 1 Information and preparation before inspiration -- 2 The five-minute outline that works wonders -- 3 Get to the point, develop it - then move on -- 4 Respect -- 5 Be yourself on paper!-- 6 The three keys -- 7 Sense appeal -- 8 Brain appeal -- 9 Make your headlines shine! -- 10 Five safety checks -- 11 say goodbye on a high! -- 12 Your writer's toolbag -- 13 Be a ruthless editor! -- 14 Presentation skills -- 15 What about your envelope? -- 16 What about your reply advice? -- 17 E-mail opportunities -- 18 Double check! -- 19 The big creative picture -- 20 Tricky bits! -- 21 Question time.
BSBA-Marketing Management
English
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