Principles and ethics of tour guiding / Zenaida L. Cruz.
Material type: TextPublisher: Manila : Rex Book Store, c1999Description: vii, 183 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9712324591 [newsprint]Subject(s): Tour guides (Persons) | Tourist trade -- Vocational guidance -- Philippines | Tourist trade -- Study and teaching -- PhilippinesItem type | Current location | Call number | Status | Date due | Barcode |
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Book | College Library Filipiniana (Reserve) | Fil. 338.4791 C88 1999 (Browse shelf) | Available | 3UCBL000012333 |
Includes glossary and index.
Contents: Chapter I - the meaning and classification of tour guide -- Chapter II - the history of tour guiding -- Chapter III - the traveler -- Chapter IV - various roles of tour guides -- Chapter V - the importance of education in guiding -- Chapter VI - qualities of an ideal tour guide -- Chapter VII - speaking skills of tour guides -- Chapter VIII - conducting tours -- Chapter IX - the guiding business -- Chapter X - professional ethics in guiding -- Chapter XI - major trends in the twenty first century.
Lopez, Edilyn College of Tourism Management Tourism
English
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