Principles and ethics of tour guiding / Zenaida L. Cruz.

By: Cruz, Zenaida Lansangan, 1932-Material type: TextTextPublisher: Manila : Rex Book Store, c1999Description: vii, 183 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9712324591 [newsprint]Subject(s): Tour guides (Persons) | Tourist trade -- Vocational guidance -- Philippines | Tourist trade -- Study and teaching -- Philippines
Contents:
Contents: Chapter I - the meaning and classification of tour guide -- Chapter II - the history of tour guiding -- Chapter III - the traveler -- Chapter IV - various roles of tour guides -- Chapter V - the importance of education in guiding -- Chapter VI - qualities of an ideal tour guide -- Chapter VII - speaking skills of tour guides -- Chapter VIII - conducting tours -- Chapter IX - the guiding business -- Chapter X - professional ethics in guiding -- Chapter XI - major trends in the twenty first century.
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Item type Current location Call number Status Date due Barcode
Book Book College Library
Filipiniana (Reserve)
Fil. 338.4791 C88 1999 (Browse shelf) Available 3UCBL000012333

Includes glossary and index.

Contents: Chapter I - the meaning and classification of tour guide -- Chapter II - the history of tour guiding -- Chapter III - the traveler -- Chapter IV - various roles of tour guides -- Chapter V - the importance of education in guiding -- Chapter VI - qualities of an ideal tour guide -- Chapter VII - speaking skills of tour guides -- Chapter VIII - conducting tours -- Chapter IX - the guiding business -- Chapter X - professional ethics in guiding -- Chapter XI - major trends in the twenty first century.

Lopez, Edilyn College of Tourism Management Tourism

English

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