Management strategy : achieving sustained competitive advantage / Alfred A. Marcus, University of Minnesota, Anne N. Cohen, University of Minnesota.
Material type: TextPublisher: New York : McGraw-Hill Education, c2017Edition: Third editionDescription: xx, 248 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 9781259255489 [paperback]Subject(s): Strategic planning | Management | CompetitionItem type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Book | 658.4012 M33 2017 (Browse shelf) | Available | 3UCBL000024451 |
Includes glossary and index.
Contents: Part 1 External and internal analysis -- Part 2 Making moves -- Part 3 Implementation and reinvention.
BSBA-Management Accounting
English
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