Strategic management : concepts and cases / Fred R. David.
Material type: TextPublisher: Upper Saddle River, N.J. : Pearson Education, c2009Edition: Twelfth editionDescription: 326 pages : illustrationContent type: text Media type: unmediated Carrier type: volumeISBN: 9789810697013 [newsprint]Subject(s): Strategic planning | Strategic planning -- Case studiesDDC classification: Online resources: Table of contents onlyItem type | Current location | Call number | Status | Date due | Barcode |
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Book | 658.4012 D28 2009 (Browse shelf) | Available | 3UCBL000022831 |
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658.4012 B46 2016 Strategic thinking : | 658.4012 D13 2012 Business succession planning for dummies / | 658.4012 D28 2001 Strategic management : | 658.4012 D28 2009 Strategic management : | 658.4012 D28 2018 Strategic management : | 658.4012 D47 2003 Strategic management : | 658.4012 D47 2012 Strategic management : |
Includes bibliographical references and indexes.
Contents: Part 1 Overview -- Part 2 Strategy formulation -- Part 3 Strategy implementation -- Part 4 Strategy evaluation.
BSBA-Marketing Management
English
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