Introduction to tourism : a comprehensive guide to the travel and tourism industry / Carlos M. Libosada, Jr., Carmela A. Bosangit

By: Libosada, Carlos MContributor(s): Bosangit, Carmela AMaterial type: TextTextPublisher: Pasig City : Anvil Publishing, Inc., c2007Description: viii, 175 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9789712719172 [newsprint]Subject(s): Tourism -- Philippines | Travel
Contents:
Contents: What is tourism? -- What are the types of tourism? -- How can we understand the tourists? -- What is the history of travel and tourism -- What are the components of tourism? -- What are the sectors of tourism? -- What are tourism organizations? -- What are the benefits of tourism? -- How individuals and organizations benefit from tourism? -- What is the process of developing a tourist product? -- How do you develop a tour program? -- How do you market a tourist product? -- What are the possible problems brought about by tourism? -- How can you sustain tourism?
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Item type Current location Call number Status Date due Barcode
Book Book College Library
Filipiniana
338.4791 L61 2007 (Browse shelf) Available 3UCBL000001482

ncludes bibliographical references and glossary

Contents: What is tourism? -- What are the types of tourism? -- How can we understand the tourists? -- What is the history of travel and tourism -- What are the components of tourism? -- What are the sectors of tourism? -- What are tourism organizations? -- What are the benefits of tourism? -- How individuals and organizations benefit from tourism? -- What is the process of developing a tourist product? -- How do you develop a tour program? -- How do you market a tourist product? -- What are the possible problems brought about by tourism? -- How can you sustain tourism?

Super Pages P 660.00

English

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