University of Cebu-Banilad Library catalog › Details for: Strategies for the new health care marketplace : managing the convergence of consumerism and technology /

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Strategies for the new health care marketplace : managing the convergence of consumerism and technology / Dean C. Coddington, Elizabeth A. Fischer, Keith D. Moore.

By: Coddington, Dean C [author.]Contributor(s): Fischer, Elizabeth A [author.] | Moore, Keith D [author.]Material type: Text

TextSeries: The Jossey-Bass health seriesPublisher: San Francisco : Jossey-Bass, c2001Description: xxviii, 418 pages : illustration, map ; 23 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0787955930 [alk paper]; 9780787955939 [hardbound]Subject(s): Medical care -- Forecasting | Medical innovations | Consumers | Medical economics | Medical technology | Delivery of Health Care -- organization & administration -- United States | Consumer Satisfaction -- United States | Marketing of Health Services -- methods -- United States | Technology -- United StatesDDC classification: Online resources: Contributor biographical information | Publisher description | Table of Contents

Contents:

Contents: Part one: Understanding the health care marketplace -- Part two: Health care delivery and financing systems: developing strategies in anticipation of fundamental change -- Part three: Positioning health care for the twenty-first century -- Part four: The future of health care: essentials for success in the new consumer-oriented marketplace.

Summary: Learn to can better meet the needs of the new consumer-driven marketplace. Strategies for the New Health Care Marketplace--written by a team of acclaimed experts--examines the factors changing today's health care system: the growth in demand for services, the increasing influence of consumers on how services are provided, and the dramatic new advances in treatment made possible by technology. --Provided by the Publisher

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Item type	Current location	Call number	Status	Date due	Barcode
Reference (MAIN)	College Library	362.1 C64 2001 (Browse shelf)	Available		3UCBL000027491

Includes bibliographical references and index.

Learn to can better meet the needs of the new consumer-driven marketplace. Strategies for the New Health Care Marketplace--written by a team of acclaimed experts--examines the factors changing today's health care system: the growth in demand for services, the increasing influence of consumers on how services are provided, and the dramatic new advances in treatment made possible by technology. --Provided by the Publisher

Adult

Apuhin, Mercy Milagros College of Nursing Nursing

English

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