Emotional capital : maximising the intangible assets at the heart of brand and business success / Kevin Thomson
Material type:
TextPublisher: Oxford, United Kingdom : Capstone, 1998Description: xviii, 340 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 1841120987 [newsprint]Subject(s): Employee motivation | Personnel management -- Psychological aspects | Psychology, IndustrialDDC classification: Online resources: Publisher description | Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
|
College Library | 658.314 T38 1998 (Browse shelf) | Available | 3UCBL000017359 |
Browsing College Library shelves Close shelf browser
| No cover image available No cover image available |
|
|
|
|
|
|
||
| 658.314 F87 1997 100 days in the life of a superboss : | 658.314 G45 2002 Handle with care : | 658.314 St82 2005 The agile manager's guide to motivating people / | 658.314 T38 1998 Emotional capital : | 658.32 B99 1992 Zapp! : | 658.32 M59 1999 Compensation / | 658.32 M59 2004 Compensation / |
Includes bibliographical references (pages [325]-330) and index
Contents: 1 Intellectual versus emotional capital -- 2 Elements of emotional capital, inside and out -- 3 The past, present and future of emotional capital: a timeline -- 4 A strategic approach to managing your internal customers -- 5 The six dimensions of marketing-driven relationships -- 6 Processes for business success: the six is -- 7 Climate, language and culture -- 8 The new financial model - from volume to value to vision
Cagnaan Book Sales P 320.00
English
There are no comments on this title.