University of Cebu-Banilad Library catalog › Details for: When customers think we don't care :

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When customers think we don't care : ending actions that self-destruct companies, customer service and jobs / Richard W. Buchanan.

By: Buchanan, Richard WMaterial type: Text

TextPublisher: Sydney : McGraw-Hill, c2002Description: viii, 288 pages : illustration, portraitsContent type: text Media type: unmediated Carrier type: volumeISBN: 9780074709306 [paperback]; 0074709305 [paperback]Subject(s): Customer relations | Consumer satisfaction | Customer services | Success in business

Contents:

Contents: Part 1 Turning cultures that can't into cultures that care -- Part 2 Straightening out marketing -- Part 3 Clearing out self-destructive barriers.

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Item type	Current location	Call number	Status	Date due	Barcode
Book		658.812 B85 2002 (Browse shelf)	Available		3UCBL000003572

"2nd ed. of The enemy within"--Cover.

Contents: Part 1 Turning cultures that can't into cultures that care -- Part 2 Straightening out marketing -- Part 3 Clearing out self-destructive barriers.

BSBA-Marketing Management

English

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