Surviving the new millennium : lessons from the Asian crisis / Ang Swee Hoon [and four others].
Material type:
TextPublisher: Singapore : McGraw-Hill, c2000Description: ix, 276 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0071160302 [paperback]Subject(s): Financial crises -- Asia | Asia -- Economic conditions -- 1945-| Item type | Current location | Call number | Status | Date due | Barcode |
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Book
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338.543 An41 2000 (Browse shelf) | Available |
Includes bibliographical references and index.
Contents: Chapter 1 The dawn of a new era -- Chapter 2 Causes, recovery process, and future trends -- Chapter 3 Corporate financial strategies during an economic crisis -- Chapter 4 Corporate strategies for the crisis and recovery -- Chapter 5 Crisis marketing for consumers and businesses -- Chapter 6 Managing human resources in a crisis -- Chapter 7 Reconstructing for sustained success in the new millennium.
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