TY  - BOOK
AU  - Nelson,Gregory S.
TI  - The analytics lifecycle toolkit: a practical guide for an effective analytics capability 
T2  - Wiley & SAS business series
SN  - 9781119425069 [hardbound]
AV  - HD30.215 .N45 2018
U1  - 658.4033 N33 2018 23
PY  - 2018///
CY  - Hoboken, NJ
PB  - John Wiley & Sons, Inc.
KW  - Management
KW  - Statistical methods
KW  - Data processing
KW  - Decision making
N1  - Includes index; Contents: Analytics overview -- The people of analytics -- Organizational context for analytics -- Data strategy, platforms, and architecture -- The analytics lifecycle toolkit -- Problem framing -- Data sensemaking -- Analytic model development -- Results activation -- Analytics product management -- Actioning analytics -- Core competencies for analytic teams -- The future of analytics
ER  -